What you’ll learn:

• The “anatomy” of an effective landing page
• How “leading with value” helps you create trust and credibility
• 5 elements of a perfect value-driven landing page – and exactly how to create each one
• 4 Content Types that deliver the most value to your visitors
• 4 effective Content Formats that engage website visitors like crazy
• How to create powerful headlines and openings that suck your visitors in and make them want more
• 2 formulas to easily outline your content so it stays in focus and on track
• How to place your Call to Action for maximum results
• 5 simple graphic images that make your landing page easy to consume

What you’ll need:

• Your own WordPress site
• A working outline or template (see handout) for your content

Let’s Launch!