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Author: Andrew Draughon

“Market Sophistication”: The Secret to Profitable Traffic Generation You Never Knew You Needed To Know!

  Pop quiz: What’s the first thing you should do when you sit down to place an ad? Don’t worry, there are no wrong answers! Perhaps you take a look at your trusty swipe file? Maybe you dig through one your dog-eared marketing handbooks for some serious inspiration? Alright, pencils down. Remember when I said that there were no wrong answers? Well, I…

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How to Leverage the Five Levels of Market Awareness to Dramatically Increase Your Advertising ROI

Can taunting your audience make for an effective ad campaign when promoting your network marketing business? Legendary copywriter Eugene Schwartz sure thought so, running an advertorial with the following headline, back in 1967, in newspapers and magazines across the country…DO YOU HAVE THE COURAGE TO EARN HALF A MILLION DOLLARS A YEAR?Youch! The ad was a tremendous success, though, running for a number of…

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