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Presenting a Facebook Live eliminates the need for you to spend long hours in the car getting to and from home meetings, hotel presentations, or team trainings.
It also eliminates the need for you to spend lots of hours struggling to write blog posts, training materials, product descriptions, instructions, presentations, or any other content that requires lots of keyboard and thinking time.
Since you can do virtually everything you need to as a network marketer online, the topic possibilities of Facebook Live are endless – limited only by your imagination.
Here are a few topic ideas to consider:
- Training
- Do you have a particular area of expertise you can educate your leads about? Examples might include how to run a likes campaign, how to generate leads, how to write compelling ads or good content, how to work with other social media platforms, how to build a subscriber list, and so forth.
- If you already have a team established, you can use a Facebook Live to train your team on your company’s products, processes and procedures.
- “Behind the Scenes,” “A Day in the Life,” or “Personal Interest” story about yourself or a featured member of your team
- Q & A sessions as freewheeling, open discussions about your products, your company, or your procedures, with members of your team
- Interviews with your upline, with people who are subject matter experts in your business, or testimonials from people who love your products
- Conference or Live Event like an industry summit, a concert, a ball game, a party, a training session, a product, or opportunity presentation
- Podcasts or other regular Facebook Live events that you conduct periodically. Think along the lines of “Weekly Lead Generation Tips” or “Monthly Interview with the Experts,” or “Testimonials of the Week.”
- Contests can be a great way to create engagement and showcase your brand. While Facebook has some hard and fast rules about how to use them, it’s pretty easy to come up with contests like, “caption this photo,” trivia, Jeopardy-type quizzes, and so forth.
For your first Facebook Live, choose a topic you can cover in about 10 minutes or so. Then you’ll want to write a “script” to keep yourself on track.