Know Your Metrics

00:55:00 The 4 Step Process

00:07:39 Step 1: Share the value that you’ve gotten from EMP

00:16:31 Step 2: Share your struggles

00:30:27 Step 3: Your overall online marketing strategy

00:35:34 Am I doing this right?

00:36:40 Know Your Metrics

00:44:06 How to truly evaluate the effectiveness of your ad

00:53:14 How to calculate how much you should be spending on advertising

01:04:37 Q&A

01:14:00 Strategy vs. Tactics: The Value of Mentorship