How to Create High-Converting Content for the Three Stages of the “Buyer’s Journey”—So You Can Generate Leads, Sales, and Customers at Every Step of Your Sales Funnel … Even if You’re a Brand Spankin’ New Blogger!
How to Create High-Converting Content for the Three Stages of the “Buyer’s Journey”—So You Can Generate Leads, Sales, and Customers at Every Step of Your Sales Funnel … Even if You’re a Brand Spankin’ New Blogger!
- The “Blogging Conundrum”: Why blogging—by itself—is NOT a content marketing strategy and how to escape the trap of the “blogging hamster wheel” (HINT: this will save you countless hours and mountains of hair-pulling frustration)
- The 3 Stages of the “Buyer’s Journey”: How you can identify exactly where your prospects are in their decision making process and know which type of content will move them to the next phase of your sales funnel
- How to create a full-funnel content marketing strategy that will satisfy every level of prospect “intent,” which means more leads, sales, and customers for your business!
- How to avoid the #1 mistake most marketers make that will CRUSH your content marketing efforts and sabotage your business and brand
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